Mizuho Receives FY2018 Nadeshiko Brand Designation for Empowering Women in the Workplace

March 26, 2019

Tokyo, March 22, 2019 - Mizuho Financial Group, Inc. and four of its group companies1 have received the Nadeshiko Brand designation, a recognition jointly conferred by Japan's Ministry of Economy, Trade and Industry and the Tokyo Stock Exchange (TSE). This is the second year in a row Mizuho has received the designation.

Mizuho continually strives to promote participation by women across the Group as one of its business strategies. Top-down initiatives include programs for strategic development of female leadership candidates and for transformation of mindsets among management. This year’s designation also recognizes the firm’s bottom-up initiatives such as the Mizuho Women’s Initiatives Network, an employee resource group that promotes the advancement of women working at Mizuho.

The Nadeshiko Brand Initiative recognizes TSE-listed enterprises that are outstanding in terms of encouraging the empowerment of women in the workplace. The designation has been implemented since FY2012 to showcase attractive stocks for investors with an emphasis on the steps that are being taken to improve corporate value over the medium to long term. This not only encourages investment in selected companies but also aims to accelerate TSE-listed companies’ efforts to promote women’s advancement.


1. Mizuho Bank, Ltd.; Mizuho Trust & Banking Co., Ltd.; Mizuho Securities Co., Ltd.; and Mizuho Information & Research Institute, Inc.

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